No Method is the London based design practice of Wai, who has a created a vibrant range of work for various clients over the years – incorporating identity design, illustration, exhibitions and print collateral design, in tandem with a strong experimental style going on too.
The studio’s approach is pretty simple. “We believe ideas are born out of intuitive and instinctive decisions. We never let ourselves predict so early on in a project how it will manifest. Otherwise it’ll just be another formulated idea left to rot.”
Tags: London, Studio